Our Story

Our Story

Thirty-five years of viticulture and winemaking in the Kis-Küküllő region

A passion fanned into flame by grandparents and parents

Jenő Iszlai was 'infected' with a love of viticulture and winemaking by his grandparents and parents as a child. From the late 1990s he made his first wines in the cellar of his Marosvásárhely guesthouse – his first oak and mulberry barrels were inherited from his father.

In 2007 he purchased the Romantik restaurant in Balavásár, to which his winery also relocated. Since 2008 he has been the co-organiser and host of the legendary Balavásár International Wine Competition – the annual showcase now receives 573 wine samples. Jenő Iszlai himself cannot say exactly how many medals he has won – certainly several hundred – the majority being silver and gold.

By September 2022 the dream had come true: on 28 October he opened the Iszlai Show Cellar behind the Romantik restaurant. The cellar can store 9,700 litres and its spacious tasting room accommodates 52 guests at once. A commemorative plaque on the wall recalls the 1851 Balavásár harvest, where participants in the Makk conspiracy met.

Iszlai Pincészet
30+

Years of experience

Key moments in our history

1990s

The first wines in Marosvásárhely

The first wines were made in the cellar of the Marosvásárhely guesthouse, aged in oak and mulberry barrels inherited from his father. The foundations of Kis-Küküllő winemaking were laid.

2007

Balavásár – a new home

He purchased the then run-down hospitality property in Balavásár, next to the traffic roundabout. Within a few years he transformed it into an elegant hotel and restaurant – the Romantik.

2008

Host of the wine competition

He joined the organisation of the Balavásár International Wine Competition, now the largest wine event in Transylvania. The 29th competition attracted 573 wine samples.

2022

Show Cellar opening

On 28 October he opened the Iszlai Show Cellar: 9,700 litre storage capacity, a 52-seat tasting room with 13 tables and barrel chairs, and a commemorative plaque about the 1851 Balavásár harvest.